Aaron KnightSEO Agency Sydney



Search Engine Optimisation By The #1 Technical SEO Agency In Sydney

An SEO Service Helps You Build an Audience & Generate More Leads & Sales Online.

Speak to a technically minded SEO Agency in Sydney and get clear, data driven strategies on how to improve your search engine rankings.

I have a 100% success rate
with all of my SEO campaigns

I pride myself on being one of the top Search Engine Optimisation Specialists in for SEO services in Sydney. So much so that I've built an SEO Agency around my skillset. My online marketing strategies are results orientated and I guarantee I will boost your online visibility and provide an increase in traffic or your money back!

I Guarantee an Improvement
to Your Traffic

We are specialists in SEO services Sydney businesses can trust to deliver the results you need. The goal of our SEO agency is to put you on the first page of Google results for relevant search terms & secure your search engine visibility. With custom SEO strategy designed for your business situation and goals, along with my guarantee of success, you can have full confidence that this is the SEO agency Sydney companies know will get the job done.

Real SEO

Being a certified Google Analytics specialist and expert in DIGITAL MARKETING for over 11 years, I’ve seen all the tricks in the book that you might see used by a digital marketing agency when it comes to trying to cheat the search engines for SEO success. The truth is, they do work…but only for a short period of time. They may even put you on the first page of Google results temporarily, but once Google’s advanced algorithms catch out your attempt to work your way to the top with dodgy links or keyword spam, your site can be penalised and you’ll end up in a worse position than when you started. All my search techniques are 100% proven and are built to increase your rankings in the search engine and keep you there for the long run. True SEO success means sustained increases in ranking and visitors for your site.

Make sure you pick the right SEO agency in Sydney. A Local SEO Agency that sells you success based on shortcuts is simply condemning your business to struggle. Instead, taking a methodical approach with effective SEO strategies designed for your specific needs and goals, I build SEO services that deliver long term improvement in search engine rankings. This means higher visibility, and more visitors to your site, and that becomes revenue growth, improved brand awareness and the success you deserve over time.If you need business growth (and who doesn’t), then this is the SEO company Sydney companies can trust. When looking for search engine optimisation experts, always ensure that you are being offered a sustainable improvement rather than a quick fix. I am a digital marketing specialist that understands how crucial it is to build that solid platform that puts you on the first page of Google search results.

Our SEO Agency Process

Technical Audit & Implementation

Your website is checked for technical errors and issues such as broken links, missing meta and coding issues. A front end check is also done for each page to ensure your visitors are going to be able to use your website across each device.

Keyword Research

In depth keyword research is completed around your business services, products & location you are targeting. This is then cross referenced against your competitors to look for the best opportunities available that will provide you the most effective results. We then map these keywords to the pages on your website if available or schedule them to be created.

Content & On-Page Auditing

The content of the top 3-5 results for your primary keyword is pulled from Google and the average is checked for content length, keyword usage, page structure, speed & internal linking. We use this average as a benchmark for what needs to be achieved on-page for a top 3 position in the search engine.


The content brief is prepared with length, keyword metrics and topics & competitor pages noted. This is passed on to native english copywriter for creation. Once received we double check the content for quality assurance then send to the client for review.

On Page Implementation

Updated content is uploaded to the website. We then check your web page speed and TTFB (Time to first byte) and compare it to your competitors. Images are optimised to the correct size, format and quality if necessary.

Link Gap Analysis

The backlinks of the top 3-5 results for your primary keyword is pulled from Google and the average DR (Domain Rating) is checked and compared to yours. We then inspect the DR of each of the incoming backlinks to each of your competitor sites and organise them into ‘DR Strength’ buckets. We take the average amount of links in each bucket and use that as a metric for what we require as a link profile for your website.

Anchor Text Analysis

The same process for the link gap analysis is repeated, where we pull the backlink data of each of the top 3-5 competitors. Instead of looking at the DR, we look at the anchor text of these links and arrange them into categories (branded, partial match, exact match, naked & miscellaneous). We take the average number from each of those categories and use that as a metric to work towards when creating anchor text for your backlinks.

Link Building

Our SEO agency will prepare a link building plan spread over a 6-12 month period which works towards hitting the Link gap & Anchor text analysis metrics. More details on how we build links can be found here.


You’ll have access to our live SEO Agency dashboard containing your rankings, ranking history, organic search traffic, backlinks & site auditing. This can also be sent as a weekly or monthly PDF report straight to your inbox.

You’ll also receive a personalised overview from myself of the work completed, how it affected the results & the plan for the upcoming month.

Need Specific SEO services for your Sydney Business? We specialise in

Local SEO Services
Is one of your competitors dominating the map pack? Contact us for a free local SEO audit & strategy session

Ecommerce SEO Services
Leverage the large amount of content on your store and capitalise on low hanging fruit in search console. We get epic results for our E-com clients

Technical SEO Services
Struggling to get past the 3rd position? Need some in depth analysis that you won’t get from your automated scans? You’ve come to the right place. Let me break down exactly what Google is rewarding and provide you with clear metrics to work towards in order to achieve your goals.

Lead Generation SEO
We mix SEO & CRO to push the needle when it comes to driving leads through organic traffic

White Label Agency SEO
Looking to White Label? Join many other SEO agencies in Sydney by letting me take care of your client campaigns. White labeling your SEO services is a great way for you to Grow your SEO Agency without the stress of campaign management

Optimising your website
for conversions

Getting people to your website is just the start. Once your visitors arrive you want to convert them into customers as quickly and as cheaply as possible. With a long background in web design and SEO copywriting, I’ll be able to make small modifications and changes to your design to help improve conversions, as well as make recommendations for any major changes needed. I keep up to date on the latest industry best practices to make sure you stay ahead of the competition and maximise your ROI.

Content really is the most important thing in digital marketing. From effective keyword research to engaging, persuasive text, all combine to ring in more visitors, and then keep your visitors engaged with your brand. Powerful calls to action deliver on your targets, whether that be sign ups, sales or something else. I will help you turn your website into a conversion funnel that constantly delivers new leads and new sales.

SEO Strategy Built for You

Every business is unique, from what you can do to your goals and expectations no other company is quite like yours. SEO is often presented as an off the shelf solution, a one-size fits all type of service that you should just accept.

I believe that SEO services should always reflect your business, not some idealised situation. As the SEO agency Sydney businesses can trust to deliver, I create tailored SEO packages that fit both your needs and budget. My single goal is to provide search engine results that open the door for business growth. That means adapting my SEO Sydney services to your specific business and industry.

From careful keyword research to ensure that your brand is associated with the right phrases your audience is using, to engaging content that adds value for visitors, I create a campaign that encompasses everything required to give you the platform for success. The SEO company Sydney businesses can rely on to deliver the right search engine performance that you need.

1 person to deal with from sign up to reporting

You’re looking at him. I’ve run digital agencies before, and the biggest issue they seem to face is losing clients due to lack of transparency, confusion or neglect. That’s why I’ve chosen to build my brand using my own name, as I believe that I am the best SEO specialist Sydney has to offer. You’ll deal with the same person from start to finish and I’ll manage your campaign every step of the way. From implementation through to your monthly SEO report, I keep my client base small to offer a more personalised service.

Why does that matter? Because that personalised SEO service means I can tailor any SEO campaign to fit with your business and objectives. From where you are now to where you want to be, our SEO agency will create a roadmap for SEO strategy that is as unique as your business. I always have the time to work with you, and develop the right SEO approach that helps you achieve your goals. I deliver the SEO campaign that will work for you, rather than an off the shelf solution that some may offer.

Free SEO Audit

I’m so confident you’re going to love working with our SEO Agency and just to prove it to you I’m going to give you a free audit of your website and your competitors so you can start your online marketing campaign absolutely free. That’s 0, Nada, Zilch. Don’t pay a thing until we can see exactly what we need to do to get on top of your competitors and build an effective strategy. Once you’re ready to go, we can start your keyword research, on page optimisation and maybe even see an improvement in your rankings and traffic within the first month. If after we’ve finished the technical SEO audit and you feel like I’m not the digital marketing specialist / SEO Agency for you, you can cancel the service and walk away 10x better than when you started.


“Mum Put All Of These On The Fridge”

10 October

Why Link Building Is Essential For Website Performance


26 September

5 Tips For A Successful Ad Campaign


10 August

How to Increase Website Conversions Using Images?



Here's some things I get asked a lot.
Why Use Professional SEO specialists?

A strategy is essential to get your website or other digital property high enough in the search engine results that it brings in traffic for specific keywords. However, while getting it right elevates your brand in the search rankings, getting it wrong has the opposite effect, lowering your placing in the results and meaning even less people see your message.

In mission critical situations like this, professional digital marketing strategy from SEO specialists is the only way to go. My SEO services deliver for you, guaranteed.

Will SEO work for my business?

An SEO campaign will deliver results for your business, but it does take a little time. As on page and off page changes affect your position in search results for various keywords and phrases, your site will be seen by more people who are actively looking for topics related to your offer. This is known as Google organic search results, and is the ultimate goal of a successful SEO campaign. The more people that see it, the more will click on and visit your site. The effect of my proven SEO strategies will deliver tangible improvements for your business and help achieve the growth you are looking for.

There’s different strategies available for different business types. Whether it’s local SEO (google maps), content marketing, focusing on Google reviews or just link building, as your digital marketing manager i’ll help you work out the best strategy for increasing organic traffic to your website.

How Much does SEO cost?

SEO is a manual, time consuming process and the more you put into it, the more you will get out of it. The level of input required for a campaign can vary depending on your website, industry and the amount of competition. Want a rough idea of how much SEO costs? Campaigns can vary between $2000 – $10,000 per month. We’re not the cheapest Sydney SEO agency, we do take a highly thought out, evergreen & completely white hat approach towards our online marketing strategy.

What tools do you use?

Having extensive experience in the field, I offer SEO agency services that cover a range of needs for your business. This includes the use of a number of industry standard tools to ensure that the outcome you require can be delivered. The SEO industry is always changing, as Google refines how it rates content and sites regularly, and as a result, I always use the most appropriate tools to implement the most effective digital marketing strategy that delivers for you.

After working for multiple digital marketing agencies and clients over the last 8 years I’ve used pretty much every SEO tool or software under the sun. The main tool I use for the analysis and reporting is my own branded software, however i’ll also use SurferSEO, MOZSEMRUSHAHREFS, Copyscape, SEOProfiler, KeywordExplorer, Screaming Frog, Google Search Console and Google Analytics to cross verify data.

How long does it take to see results?

There’s a lot of variables when it comes to SEO & search engines. Results can vary depending on;

  • your site
  • your competitor websites
  • your content
  • your previous history with another SEO Agency
  • your domain age
  • your backlink profile
  • your budget
  • your goals

If you’ve got a great domain authority in comparison to your top competitors, then sometimes we can see results just from making on page updates to your content. If it’s a brand new campaign on a new website, it can take anywhere from 1-3 months to start driving traffic from search engines, depending on the above variables.

Check out these case studies on some of our most recent results


What makes your links better than my current SEO Agency?

Link building is an essential aspect of an SEO campaign. Some argue it’s the most important which in a lot of cases it can be. That’s why it’s essential to do it correctly and ensure you’re setting your site up for success down the line.

What makes our process better than 90% of the SEO Agency’s in Sydney? Well there’s two reasons.

1st is the websites we link from are vetted far more strictly than others and are tested to make sure they are going to be effective. Every SEO Agency is going to say they only use legitimate websites to obtain their links, and they probably do. However using a legitimate website is only worthwhile if that site is going to be effective at pushing your site further up in the search engines (which a lot of them aren’t).

For every link we build, the website needs to meet a strict criteria in order for it to be considered effective. Working with an SEO agency at the moment? Ask them if your link acquisition strategy meets the following standard?

  • Traffic – We only offer sites with over 1000 monthly traffic on Ahrefs. This is our key metric as if Google likes the site enough to rank it then it’s more than likely it’ll benefit your site.
  • Do follow links contextually placed in the article itself e.g. no footer or sidebar links etc.
  • Sites are always DR20+
  • Pages are not orphaned
  • Incoming vs. outgoing link ratio – The referring domain to linked domains ratio must be more than 0.12 – beyond this point we consider the site too farmed out. This covers us for spam and power checks.
  • Anchor text on the site is balanced and natural looking.
  • Social media presence – in some rare cases we may overlook this if the site meets all other criteria
  • SSL certificate – in some rare cases we may overlook this if the site meets all other criteria but we always recommend the site to upgrade to SSL.
  • The website doesn’t mention guest posting on the site
  • We check the sites aren’t PBN’s using a few methods including checking way back machine to see if the domain was repurposed
  • Sites with sharp declines in traffic are typically stopped
  • We test the sites before we go live with them to ensure they produce results

The second reason is that we make data driven decisions when it comes to link building. This means that every link we build has a purpose and we only use what is required to get the job done. We do this by performing link gap analysis on every page & keyword combination that we target for your SEO services campaign.

Having analysis performed up front means that we have an exact plan on what we need to do in order to achieve your targets. That means faster results for less work!

What kind of businesses do you work with?

Not all of them. We’ll work with anyone as long as we can see there’s a significant opportunity to make huge improvements to your traffic, enquiries or sales within your budget & timeframe requirements.

Not all businesses are good candidates for SEO services. As a transparent SEO Agency, we’ll be up front with you about that and if it’s not something that looks to be effective, we’ll help you look at other strategies that might help you achieve your business goals.

How do we know who to work with? We provide free analysis on your website and compare it to competitors in your location for your service or product before taking you on board as a client. This way we can map out a strategy over 3,6 or 12 months depending on your budget and goal requirements. If it looks to be effective and you’re happy with the strategy, we can get started as your new SEO Agency!

The types of businesses we work with range from simple service based businesses through to E-commerce & SAAS. We specialise in E-commerce SEO services & have a lot of experience working with customers in the building, solar, finance & legal industries.

Why use SEO services for your business?

Today, just having a website isn’t enough. With over a billion websites out there, you have to stand out from the crowd. Did you know that studies have shown close to 90% of online purchases begin with a search? Not only that, but with 90% of the market, Google searches are where your customers are looking for your products.

But just being in the search results is not enough either. Google’s own statistics show that around 75% of searchers never go past the first page of Google searches, so if you are anywhere else, for three quarters of the people looking for your product, your business is simply not online. SEO packages are designed to implement key strategies that boost your ranking position so your business is relevant to every search. Through keyword research and effective strategy, SEO companies can help your website or sales page be noticed, ensuring those searching for relevant subjects see your site and message.

As a hands on director for my own Sydney SEO agency, I craft tailored SEO packages that will work for you, connecting your business with those actively looking for your products and associated subjects. The result is more traffic, more brand awareness and ultimately the business growth you are looking for.

Contact us

Get In Touch
[email protected]

02 8317 3526
Dover Heights, NSW 2030

    Brands we work with