Backlinks · Australia
Links from real, relevant Australian websites, built to last.
Backlinks are hyperlinks from another website to yours, and they are one of the most important signals search engines use to judge trust. I build links from relevant, established Australian sites, placed in article body content, and include a link gap analysis so you know the target.
A link from a site nobody visits passes little value, however high its domain score. I only build links from sites that Google ranks and that send real traffic, placed where they carry weight.
I'm Aaron Knight, a Sydney-based SEO specialist with over 13 years of experience building links for Australian businesses. Every link is tested before it goes live, so you know it is doing something.
Links from Australian sites, and from .com.au domains in particular, help your visibility in Australian search results. Google treats geographic relevance as a positive signal, so a link from an established Australian site carries more weight for Australian searches than a comparable link from overseas.
Relevance matters as much as location. A link from an Australian trade publication to a building company is worth more than a link from a general lifestyle blog, because it tells Google that people in your industry vouch for you.
The standards every link is held to, before it is built.
Every referring domain has a domain rating of at least 20. Higher-authority links from established sites carry more weight, particularly on .com.au domains.
The referring site must send real traffic in Google's eyes. A link from a site nobody visits passes limited value, whatever its score.
Links sit within the body content of an article, not in footers, sidebars, author bios or navigation. Guest posts on relevant Australian sites are the standard.
I never use private blog networks, link farms or spammy directories. Buying low-quality links risks a penalty that can take months to recover from.
Anchor text is kept natural. Over-optimised exact-match anchors pointing at one page are a red flag, so every campaign includes an anchor text analysis.
Each step is agreed before the next one starts.
Working out how many links of what quality you need, based on the sites ranking above you.
Finding relevant, established Australian sites for body-content placements.
Agreeing and placing contextual links, with anchor text planned in advance.
Every link is tested before it goes live to confirm it is producing measurable results.
Clear reporting on the links built, the anchor text balance and the effect on rankings.
Links built slowly, to the right standard, last longer:
Beta Tools doubled traffic in 3 months after 18 flat months, with 553 new keywords and 11 first-page keywords. KK&O went from 0 to 4 first-page rankings in one month.
A small number of strong, relevant links beats dozens of weak ones. I only build the ones that meet the standards above.
You deal with me directly, backed by a small, hands-on team, throughout the campaign.
Every campaign starts with a link gap analysis, so the target is a number and not a guess.
Link building packages are $1,500, $2,500 or $4,500 per month, plus a $200 setup. A one-off link gap analysis is $200 + GST, and it is included in all of my SEO campaigns. SEO campaigns are sold at any monthly budget, from $1,000 per month.
Can't see your question?
It depends on the search you want to rank for. The link gap analysis looks at the top three ranking sites and sets a target for the number and strength of links you need.
No. I never use private blog networks, link farms or spammy directories. Only relevant, established sites with body-content placements are used.
Where relevant, yes. Australian links, including .com.au domains, are part of the standard for businesses targeting Australian searches.
Link building is steady work rather than a one-off job. I'll agree a realistic pace and timeframe as part of the plan, rather than promise a result.
Yes. A one-off link gap analysis is $200 + GST, and you can use the findings with your own team.
Every link is tested before it goes live. A link that looks right on paper but does not pass authority is not worth building, so I check each one first. You see what was built, where, and with what anchor text.
If you want links that are built to last, I'd like to hear about your business and the search you want to win. I'll tell you what the link gap analysis would show and what a link plan would involve.
Call Monday to Friday, 9 to 5 on 02 8317 3526, or send through an enquiry and I'll get back to you promptly.