Improve Your Ranking With an SEO Audit Is your PageRank low?
Find out why!

Every day that your page ranks low on search engine results is a day that your competitors have an edge over you and your business leaves money on the table. Low page ranking reduces organic traffic and puts more pressure on your marketing department to take up the slack, resulting in increased ad spend with decreased ROI. You need someone with knowledge of SEO techniques to give your site a thorough examination and identify the reasons that it is not ranking higher in the search results. Then, you’ll have an actionable plan that will bring your ranking up and jumpstart your business growth.

What does an SEO audit check for?

A comprehensive SEO audit will search for both internal and external factors that determine a site’s page ranking. Entire books have been written
about factors that affect SEO. Some of the most common of them are discussed below.

Internal Factors

There are many variables that can affect how a search engine views a particular page. The first step is checking the meta-data. Does your page have an SEO friends title? Will your meta-description engage an audience and make them want to click? Is the rest of the meta-data being utilized to the fullest extent possible? Even your choice of URL will have an effect on your search engine ranking.

Next comes the page itself. Search engines prioritize sites that load faster. Does your site load as fast as it can? Does it have enough quality content that is hyper-focused on the topic that users are arriving from a search for? How easy it to navigate? Pretty much everything that you can change on a page has some effect on your search ranking. An SEO audit will take a microscope to the pages on your site and reveal any problems that are keeping you low in the rankings.

Server configuration files, such as .htaccess and robots.txt control how users, and search engines, view your site. By ensuring that search engine spiders see what they are supposed to see in a format that they prefer and by knowing what to hide from them, you can make dramatic improvements to how the search engine perceives the value of your site. Your SEO audit will reveal optimal settings for your server configuration.

External Factors

Modern search engines care about linking only to the most popular and trustworthy authorities on a subject. Your popularity, trustworthiness, and authority scores are all calculated predominantly from external sources. These off-page factors are less in your direct control, but play one of the most important roles in your ranking.

At the heart of these metrics are backlinks. When another site links to yours, it’s called a backlink. You want to try to get other sites that are deemed trustworthy and authoritative to link to you. With the thorough understanding of your current off-page performance that an SEO audit will give you, we’ll be able to work together to create a solid plan for improvement.

Ready to get started?

If you are ready to climb your way up the search engine rankings, contact me today. I’ll discuss the details of your business with you and go over your goals so we can decide on a plan that is right for you. Then, I’ll get to work going over your site with a fine-toothed comb to find all of the areas that are causing search engines to pass you by. When I’m done, I’ll present you with a detailed plan of action and help you understand the steps that you need to take to implement it. With your new, SEO friendly site you’ll begin seeing increased organic traffic in no time.

Awards, Nominations & Accolades

“MUM PUT ALL OF THESE ON THE FRIDGE”

Aaron Knight | Freelance Web Designer
5.0
Based on 16 reviews
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Receipts Admin
Receipts Admin
08:37 24 Jul 20
I worked with Aaron a little over three months to make my idea a reality, he smashed the targets we put in place and... developed a website that exceeded my expectations. Great guy, and a pleasure to work with. Thanks again!! GLFread more
Jiwan  Prasad
Jiwan Prasad
03:55 17 Mar 20
Professional, friendly service delivering quality results on time and on budget. Quick to respond throughout the... project and provided clear effective communications at all times. A pleasure to work with.read more
Damian Van Aswegen
Damian Van Aswegen
23:03 10 Dec 19
Highly recommend Aaron Knight to anyone running a business looking to maintain and grow their business on the internet.... He is fast to respond, very easy to deal with and extremely reliable. He has been a great partner to our companyread more
Frida Eriksson Moussa
Frida Eriksson Moussa
03:56 02 Dec 19
Professional and reliable freelance web designer. Can highly recommend!
Michael Hall
Michael Hall
02:40 20 Feb 19
Aaron was excellent to work with. Very happy with the web site and ongoing services..
Bondi Bella
Bondi Bella
09:16 31 Oct 18
Aaron is absolutly amazing at his work, very professional, great communication and listens well. I will highly... recommend his servicesread more
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