• By aaron on April 3, 2018

      So, you have a really attractive website, highly engaging content and perfect marketing ideas to put your business on the map. However, all of these are moot if your website doesn’t have the right domain name, and if it’s
  • By aaron on March 28, 2018

      As a business owner, it is vital that you explore all available opportunities to grow your business. One of these opportunities is  social media. Social media provides a free and easy way to reach millions of potential customers. Unfortunately,
  • By aaron on January 29, 2018

    Identifying your target audience is an essential step in developing an excellent marketing strategy. Once you get to know your target audience, you can begin formulating different tactics to reach them. From there, visual materials are developed and the budget
  • By aaron on January 10, 2018

    When you are starting a brand new website or campaign, you want to ensure that you can drive traffic and produce measurable conversions. You have two options: SEO and PPC. Which one should you choose? Numbers never lie, so let’s
  • By aaron on December 29, 2017

    Search engine optimization is constantly evolving, and that is what makes it a challenge. SEO has become incredibly complex over the years as Google considers over 200 factors to calculate search rankings. Also, all the search engines are constantly tweaking
  • By aaron on November 20, 2017

    When you’re led to believe that the majority of new business ventures fail within the first year, the fact that 78% of new business surviving the first year will be music to your ears. That being said, this statistic does